Ancora1919, one of the foremost luxury pen manufacturers in the world is set to launch a limited-edition range of Ethereum pens. This comes after the company initiated a similar launch for Bitcoin pens in December 2017. The company is ready to receive pre-production orders for the Ethereum pens.
This launch is yet another example of the steady rise of crypto-merchandising in popular culture. On online platforms like the Bitcoin Store, people can buy crypto-branded items, many of which are limited-edition and of considerable value within the community.
The ETH Pens
There will be 888 rollerball and 88 fountain Ethereum pens. A statement on the company’s website said that the maximum number of said pens will remain capped for all time, unlike the Ethereum blockchain which only has an annual cap of ETH tokens.
Each pen will have a unique production number etched on the bottom. This will be a proof of authenticity. The nib of the pens will be made of 18-carat gold. Further, the rollout process for the Ethereum pens closely resembles that of a typical ICO project.
There are separate offers for the pre-production and the production stage which is akin to the pre-ICO and ICO stages of a crypto crowdsale. Ancora1919 is offering a 50 percent discount on the retail price for customer purchase of the pens during the pre-production stage. This clause means that customers can purchase the Ethereum fountain pen for $1,250 and the Ethereum rollerball pen for $1,000.
At the production stage, the company is offering a 40 percent discount on the retail price. Thus, the fountain pen will cost $1,500, and the rollerball pen will cost $1,250. The retail price for the fountain and the rollerball pen are $2,500 and $2,250 respectively.
Ancora1919 has also released a roadmap for the rollout of the pens to the market. The pre-production stage is supposed to begin on April 8 to May 8, 2018. The production stage will be from May 12 to May 27, 2018. Retail sales of the pen will commence from July 1, 2018. Before shipping to retail stores, the company plans to deliver pens with unique numbers to some customers.
These number lists fall into three categories: Platinum, Gold, and Silver. Platinum series pens will cost 15 ETH ($7,300), Gold series pens will cost 10 ETH ($4,80), and Silver series pens will cost 5 ETH ($2,400).
Interested parties should note that the dollar amounts are based on the current price of ETH. The special number series will be delivered on April 30, 2018. All specially numbered pens will come with a complimentary leather pen pouch.
Riding the Crypto Boom Wave
There are indications that the company isn’t done riding the crypto boom wave. Ancora1919 is set to announce another limited-edition series of cryptocurrency pens in May 2018.
There is an ongoing voting process on the company’s website where voters can choose among Bitcoin Cash, Bitcoin Gold, and Ethereum Classic as the next cryptocurrency to have its own range of luxury pens. Ancora1919 also proudly accepts both bitcoin and ethereum for payments.
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